Marketing Blog

Keyword & ZIP Code Targeting added

ppcmate-how-to-target

Great News! Now you can receive more niche traffic with new targeting options of Premium DSP. You can target additionally your advertising campaigns by Keywords and ZIP Codes.  With more targeting options it’s much easier and cheaper to have a better ROI.

 

Targeting campaigns with keywords

Choose words or phrases relevant to your product or service so your ads appear when visitors search those terms. By creating a highly relevant keyword list, you increase your chances to show your ads to the most interested visitors.

  1. Go to Lists
  2. Add new Keyword List
  3. Add keywords manually or import in a text format
  4. Add the new Keyword list to your campaigns

TIP: You can easily generate mass keywords with https://keywordtool.io

 

Targeting campaigns with ZIP codes

ZIP code targeting can help your local marketing efforts.

  1. Go to Lists
  2. Add new ZIP code List
  3. Add ZIP codes manually or import in a text format
  4. Add the new ZIP code list to your campaigns

TIP: You can easily find ZIP codes from http://maps.huge.info/zip.htm

 


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