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20.06.18 EN main

How to budget online vs.offline marketing

Online marketing is ruling the world, there’s no doubt about that. With various websites offering businesses the chance to expose their brand in front of millions of people, it’s no surprise that online marketing is...
19.06.18 EN main

10 psychological tricks to boost your...

Do you want to boost your company’s sales? Whether consumers choose to buy something or not is very often a matter of small psychological triggers. Your product might be great, but if your site isn’t set up...
how-email-marketing-can-grow-business-780x400

Earn 60 percent more engagement with these 9...

There are two ways to segment your email list to boost your email marketing results: based on who your contacts are (demographic and psychographic traits) and based on what your contacts have done (behavioral traits)....
PPC

Six tips for effective PPC advertising

Every client is different. While some request incredibly granular search ads, others leave it up to their agency’s discretion. Typically, though, most clients who come to my agency, LSEO, have experienced the same...
Explainer Video

How to find the perfect explainer video company...

In today’s digital world, explainer videos are everywhere. They’ve become the mainstream marketing tool for many businesses. Why not? Videos are incredibly powerful audio-visual materials that can provide...
13.06.2018

Top 3 entrepreneurial opportunities in digital...

The culture when it was mandatory to work from fixed offices on fixed durations is passé. Welcome to the Digital Age! Digital Technologies know no boundaries or time constraints. Digital Marketing can be done from...
12.06.18 EN 2

3 key digital marketing tactics you can use to...

When you stop and think about it, the concept of digital marketing as it exists today is pretty incredible. Less than a few decades ago, your marketing efforts as a small business were limited to a radio or television...
technical-seo-audit-fb

Mobile SERP survival: Technical SEO checklist

It’s taken over a year and a half, but Google’s mobile-first indexing is finally here. The Search Console messages have begun to appear, and sites are steadily being switched over to the mobile-first indexing...
05.06.18 EN maın

What is the difference between artificial...

Artificial Intelligence (AI) and Machine Learning (ML) are two very hot buzzwords right now, and often seem to be used interchangeably. They are not quite the same thing, but the perception that they are can sometimes...
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