Marketing Blog

Programmatic advertising is driving rapid growth in mobile video

ppcmateMobile Marketing, Programmatic20/01/2020

As more people watch video content on their mobile devices, the nature of mobile video monetization is changing. This is particularly the case for programmatic advertising, which we define as an...

6 hacks in building an outstanding SaaS marketing strategy

kevinurrutiaDigital Marketing06/01/2020

Now that your SaaS product is ready to go live, you are excited to get your very first customer on-board. But have you actually considered the strategies that you should be implementing? Getting...

How to improve page speed for more traffic & conversions

ppcmateSEO & SEM30/12/2019

Page speed is a critical factor in digital marketing today. It has a significant impact on: How long visitors stay on your site. How many of them convert into paying customer. How much you pay...

Live blogging: A great way to monetize your news site

ppcmateBlogging16/12/2019

Local media organisations are increasingly turning to live blogging not just as a tool to expand content and boost reader engagement but also as a way to directly monetize their sites. Many...

How do you match the website competitions via SEO?

Ricky BrownSEO & SEM09/12/2019

The website is one of the required ones to maintain the business. Due to internet traffic, many websites were started to begin with high competition. So maintaining the process of SEO is one of...

Top 8 factors to consider when developing an ecommerce store

julietteE-commerce02/12/2019

In this day and age, there are a lot of means for people to be able to create a new avenue for earning income. It’s no longer enough only to have a single job, you also need to have a side...

Effective positioning – which SEO strategy should you choose?

ppcmateSEO & SEM25/11/2019

What does effective website positioning mean? Does it mean having high positions for a specific statement set? And maybe increasing the website traffic by positioning a large number of...

PPC and SEO: Why they work as a dynamic duo

juliettePay-Per-Click, SEO & SEM11/11/2019

Breaking into the online market with advertisements can be trickier than it appears to be. A single campaign can do amazing on its first month then suddenly fail on the next, leaving you...

the latest trends and news for digital marketers

Cookies and Your Choices