Email Marketing

the latest trends and news for digital marketers

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Is your email list safe to use?

Many digital marketers look at their email list like it’s their superpower. It is – when it’s accurate and you grow it the right way, the return is worth the effort. But is your email list safe to use? Have you...
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How to Increase Email Open Rates?

Email marketing has emerged as one of the most used marketing tools for millions of e-commerce startups. The key performance indicator of any email marketing campaign is the email open rate. The more people that open...
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Push Notifications vs Email

As you start to put together your marketing campaign strategy, it’s important to keep in mind why people are signing up for different marketing outlets. The main reason customers subscribe to any messaging channel is...