Hashtag marketing as a way to increase conversion rate
Hashtag marketing has been huge with the popularity of social media which means that many business owners are already profiting from it and you will need to put in extra effort to succeed in...
12 unique social media marketing methods that work wonders
It’s a fact. Today, every business needs a strong social media presence. No matter whether you run a small local shop or a multinational company, social media should be an essential part of...
How to make your multi-channel media relations game seamless
Adopting the Paid, Earned, Shared and Owned model of multi-channel Media Relations (PESO), coined by marketer and Spin Sucks author Gini Deitrich, to your communications strategy can often...
Social media advertising woes: Where do brands fall short?
Regardless of which platform you use, it’s important to target with purpose, define audiences strategically and develop impactful content. Social platforms and third-party apps seemingly...
Social media marketing – why your business needs it
In this digital age, everyone spends hours and hours on social media platforms each day. Social media can provide your business with the opportunity to reach a wider audience. Gone are the days...
7 Facebook ad mistakes that can ruin your business and how to avoid them
Is your Facebook Ads underperforming? Just like other aspects of digital marketing, the best practices for coming up with a successful Facebook advertising campaign is always changing. No...
Social Media Marketing: How Social Listening can Increase Your Sales and Grow Your Business
Social listening, along with excellent verbal communication skills, can make you unstoppable in crafting social media content that not only converts but also giving an exciting and rewarding...
B2B marketing strategies that actually work
The B2B market has seen significant growth and development in recent years, and it’s not hard to trace the original source – the advance of the internet and the various technologies that...
How influencer marketing strategy can help you improve and grow your business
If you are doing business and don’t know a couple of things about influencer marketing, you are surely missing something huge! You are lagging from your other counterparts by a substantial...
Solving the 10 Most Common Social Media Marketing Challenges
Social media marketing is no longer considered an alternative for companies today; it’s a necessity. With so many organizations vying for the ever-declining attention span of their customers,...
The power of positivity: 4 social media marketing tips to improve your online presence
Just ask basketball fan Eliot Robinson. He found a way to get people like Lebron James and Russell Westbrook to follow his Instagram page. Instagram has become a business hub and marketing tool...
Reasons why you should hire a social media practitioner to drive results
In the race of converting prospects to potential customers, use of social media has become necessary for all types of businesses. Traditional ways of marketing are time consuming and require you...
Social Media is a Pivotal Role Player for Improving Traffic Rate; Why
In today’s time, brands that ignore the role of social media for business development purposes fail to attain success. Social media is definite part of the routine that people have these days....
8 Smart Ways to Boost Your Online Sales Through Social Media
Social media platforms are the gateway to increasing sales and visibility for your business and on how to start a blog. You are assured of getting the most number of audiences with strategically...
Exclusive Social Media Trends Mostly Will Be In Demand In 2019!
In this new year, many company owners and marketers must think of how they can make their businesses more successful. It is also essential to find a way to leverage their social media feeds more...
Is there really a ‘best time to post’ Social Media updates?
We all want to know what the best time to post a social media update is, but the answer isn’t always straightforward. With differing algorithms for different social media sites, various time...
4 solid ways to make the most out of your marketing dollars
One of the greatest challenges faced by small businesses is the budgetary limitations which do not let them compete with large businesses. But by making the most of your limited marketing...
10 writing & editing tools to create skillful social media content
The common misconception behind the high-quality content is that it relies on writing skills exclusively. Of course, having style is indispensable, but opting for a third-party tool to make...
Five social media trends that will impact digital advertising
Social media has become a critical ingredient to every advertiser’s marketing mix. Gone are the days in which social media was simply used for product discovery and awareness. Today, social...
Factors that influence your website’s credibility
Your online website is the digital portrayal of your business. Viewers go through it with an intention of peeking into the functioning of your business and even the reputation of it. One of the...
How to transfer insights from search to social campaigns
When running paid campaigns on both search and social, it’s imperative to take all learnings from each channel and apply them to the other. This allows you to take an holistic view of your...
