Tag : online advertising

25.10.18 EN main

Is it Content Strategy or Content Marketing?

Content is a huge piece of your marketing efforts – at least, it should be. The world won’t know what you’re about without content, whether you prefer blogs, social media posts, infographics, images, or video....
PPC

Six tips for effective PPC advertising

Every client is different. While some request incredibly granular search ads, others leave it up to their agency’s discretion. Typically, though, most clients who come to my agency, LSEO, have experienced the same...
28.05.18 EN main

The secret to more traffic & better SEO? Branding

In certain SEO tribes, there is a notion that as long as a company ranks for certain keywords, they don’t need to worry too much about their brand. In some cases, this may be true. There are countless verticals where...
11.04.18 EN main

Animation vs. Live Action Videos: Pros & Cons

In 2018, no one can deny the power of video marketing. It’s everywhere you look, and that’s the point. It’s guerrilla marketing at its finest – as such, video should undoubtedly be a part of your strategy. But...
05.04.2018 EN main

The pros and cons of multilingual website

Are you considering building a multilingual website or are you thinking about expanding your existing site into additional languages? I don’t blame you! After all, a lot fewer people speak English than we might think....