Tag : banner ads

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How images affect your CTR & conversion rates

CTR and conversion rates are two of the most important metrics you should be measuring for your business. They’re both about getting users onto your website and then getting them to make a purchase — both having a...

New Traffic Channel Available: Display (V2)

What is Display Advertising? Display advertising is a traffic channel that refers to banner ads and includes many popular formats to achieve the targeted audience.  . Display ads are either relevant to  the content...