When someone says, “I’m a designer” that could mean a number of different things. When someone says “I’m a tech designer”, then you can start to narrow it down, typically to user experience (UX) or user...
Creating content for your audience on a daily basis can be exhausting. Even more so if you consider the fact that SEO matters now more than ever. Search Engine Optimization (SEO) can effectively make or break any...
Though the idea sounds nice, B2B marketers simply can’t rely on a single piece of software to capture end-to-end marketing processes. The marketing technology (MarTech) landscape is exploding with options, none of...
To understand the impact of mobile devices on the digital marketing ecosystem, one only has to look down a crowded subway car in New York or Chicago and count the number of people notinteracting with a mobile phone....
Did you know that 88 percent of consumers are unlikely to return to a website after one bad experience? It’s a staggering statistic, but it certainly says something about the importance of user experience in...
