Are you missing out on simple opportunities to improve your content’s optimization? Get on top of these 7 tweaks for improved SEO. Every marketer will tell you – creating high-quality...
Have you ever wondered about the difference between SEO vs. Google Ads? Determining which of these two marketing strategies is most suitable for your business needs is integral, and this short...
Could a single-page site hurt your chances of ranking on Google? Let’s look at some examples and discuss the pros and cons to find an answer. Single-page websites have gained popularity in...
Visual content, in general, and images, in particular, play a key role in every website. Not only do they engage users to stay on your site for longer but they also contribute a huge amount of...
So you are creating unique and high-quality content for your brand marketing but still not getting reach and engagements? Video marketing helps you connect with customers and promote your...
By Kahl Orr, founder of Rise, a digital marketing agency that builds high-performing websites for some of the fastest-growing brands. Investing in search engine optimization (SEO) for your...
Research suggests that a good digital marketing strategy can increase revenues by 5-8% over 12 months. So if you start now, you could see significant growth by the end of the year. So what makes...
A good SEO strategy is required for getting more attention to any website. Whether a blog or a service-based web page, proper SEO is highly necessary. Every company is competing for the...
The current digital revolution has changed business dynamics. Digital Marketing is the latest and new trend for businesses laying the foundation in this era. Also, if you have noticed, even the...
Google handles an average of 6.9 billion searches per day. Every. Single. Day. Before the pandemic, the number was closer to 3 billion, but with most of us spending so much time indoors we’re...
The goal of SEO is to improve the ranking of a web page in results that are displayed by search engines. By adding SEO practices, you can improve your content marketing strategy and have more...
The digital landscape also abides by the Darwinian principles of evolution. That explains why businesses that adapt to fluctuating trends generally come out on top, and those that fail to...
Avoid pitfalls that can derail the success of your paid search campaigns. Learn how to optimize your PPC workflow for the best results. This post was sponsored by Adzooma. The opinions expressed...
Time is money. So what are the key things to look for when we need to improve the performance of a PPC account and get results fast? Often, when we begin work on a PPC account or campaign, it...
Pay-per-click (PPC) advertising and other forms of paid advertising have become popular — and effective — marketing tools for many manufacturing companies. However, if you’re new to...
Almost every business is now aiming towards understanding advanced Search Engine Optimization techniques. The business nature nor the size does not matter. What matters is how they operate in a...
What is PPC? PPC reflects a pay-per-click, a digital marketing technique where marketers pay the fee each time, they click on one of their advertisements. This is basically a way of browsing for...
Don’t miss out on opportunities audience targeting can bring to your PPC campaigns. Here are best practices for stepping up your audience targeting game. Whether you are managing search,...
There are factors that influence website ranking in search engines. Considering these factors determines how a website is ranked in search engines. Many people wonder how the major search...
What does effective website positioning mean? Does it mean having high positions for a specific statement set? And maybe increasing the website traffic by positioning a large number of...
Google has penetrated our lives. It is so powerful that the word ‘Google’ has become a verb. Google helps us make the right decisions in every aspect of our lives because it helps us find...