Tag : online marketing

18.09.18 EN main

How to get your digital marketing organized and...

One thing that causes many businesses abandon efforts to succeed in online marketing is that it’s extremely overwhelming. How many SEO reports have you seen? I’ve seen hundreds of them. They may be indepth,...
20.08.18 EN main

5 ways to use SEO marketing strategy that work...

Creating content for your audience on a daily basis can be exhausting. Even more so if you consider the fact that SEO matters now more than ever. Search Engine Optimization (SEO) can effectively make or break any...
11.08.18 EN main

How local languages should influence your search...

A simple online search and a quick scroll of Wikipedia can give anyone a good idea of what the core language(s) of any markets are.  In most cases it can be assumed that the main official language(s) would be the key...
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The language of online advertising—concepts to...

Digital advertising is a relatively new discipline—at least when you consider how many years businesses have been messaging consumers to promote or sell a product or service. In the age of digital, online advertising...
remarketing-diagram

Include remarketing in your online strategy to...

If you still do not use remarketing (or retargeting) in your online strategy, it can be two things. Either you do not know very well how it works, or you are not convinced of its advantages. In both cases, I’ll...
21.06.18 EN main

The unicorn marketing theory

Today, 98% of marketing efforts go nowhere. I think I know why. In 2017 I published over 300 posts at my last company’s blog. Just 8 of them performed. Those are the unicorn content. The rest? Donkeys. We spend...
20.06.18 EN main

How to budget online vs.offline marketing

Online marketing is ruling the world, there’s no doubt about that. With various websites offering businesses the chance to expose their brand in front of millions of people, it’s no surprise that online marketing is...
12.06.18 EN 2

3 key digital marketing tactics you can use to...

When you stop and think about it, the concept of digital marketing as it exists today is pretty incredible. Less than a few decades ago, your marketing efforts as a small business were limited to a radio or television...
17.05.18 EN main

10 ways to market your business on social media

Investing in social media marketing is one of the most effective ways to promote your business and acquire more leads. Over the past decade, Facebook, Twitter, Pinterest, Instagram, Snapchat, and other social platforms...
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