Are you missing out on simple opportunities to improve your content’s optimization? Get on top of these 7 tweaks for improved SEO. Every marketer will tell you – creating high-quality...
Have you ever wondered about the difference between SEO vs. Google Ads? Determining which of these two marketing strategies is most suitable for your business needs is integral, and this short...
Could a single-page site hurt your chances of ranking on Google? Let’s look at some examples and discuss the pros and cons to find an answer. Single-page websites have gained popularity in...
There have been significant changes in how we “buy and sell” products. All of this is happening because of the technological advances facing the world today. E-commerce with an SEO...
Write SEO Blogs!? Need to Optimize Your Blogs!? Check Out These 5 Best Tools for SEO Blogs Since the days of dial-up AOL and the GeoCities home page, SEO (Search Engine Optimization) and digital...
Visual content, in general, and images, in particular, play a key role in every website. Not only do they engage users to stay on your site for longer but they also contribute a huge amount of...
By Kahl Orr, founder of Rise, a digital marketing agency that builds high-performing websites for some of the fastest-growing brands. Investing in search engine optimization (SEO) for your...
All of us know the importance of digital marketing. Digital marketing is used in every field. From scratch to everything advanced, digital marketing plays an important role in bloating the sales...
The Direct to Consumer (D2C) model is taking off with a high speed. In recent years, brands have realized the merits of the self-owned and self-operated direct-to-consumer sales model. In line...
A good SEO strategy is required for getting more attention to any website. Whether a blog or a service-based web page, proper SEO is highly necessary. Every company is competing for the...
Not every metric can be pinpointed exactly, but you can certainly come much closer than intuition or an educated guess. Let’s place a bet. Currently, 55 percent of small business owners are...
Google handles an average of 6.9 billion searches per day. Every. Single. Day. Before the pandemic, the number was closer to 3 billion, but with most of us spending so much time indoors we’re...
The goal of SEO is to improve the ranking of a web page in results that are displayed by search engines. By adding SEO practices, you can improve your content marketing strategy and have more...
The digital landscape also abides by the Darwinian principles of evolution. That explains why businesses that adapt to fluctuating trends generally come out on top, and those that fail to...
Link building metrics can help in many ways but can also work against you if you’re not careful. Here’s what you need to know. “Half the money I spend on advertising is wasted; the...
Learn 14 benefits of having your business on social media and how to maximize your presence on social platforms. Remember when people said social media was just a fad? Its power has become...
Google explains whether the prices of products have any impact on how ecommerce stores are ranked in search results. Google’s John Mueller discusses product price as a ranking factor and...
Pay-per-click (PPC) advertising and other forms of paid advertising have become popular — and effective — marketing tools for many manufacturing companies. However, if you’re new to...
Crafting mobile-friendly content can help you stand out from competitors and deliver a better user experience. Here’s how to do it. We’ve long heard the importance of creating a...
The need for digital marketers has increased multiple folds. As per LinkedIn, there has been a 63% hike in marketing jobs in the first 6 months of 2021. Marketing continues to remain as part of...
At first glance, pay-per-click and content marketing can seem like contrasting ideologies. PPC offers an immediate ROI. Alternatively, content marketing takes time to gain momentum. But the two...