Tag : mobile search

09.05.18 EN main

Mobile-first indexing & advertising:...

Big changes always seem to bring upheaval, fear, and hand-wringing. Such is the case with Google’s switch to mobile-first indexing. What does it really mean? How does it affect advertising and PPC efforts? What’s...
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How mobile has changed our present and future...

Well, first thing’s first. Mobile search isn’t mobile. We carry out most of our searches when we are static, on average 70%. Button tapping accuracy is reduced by 30% because we walk vertically. This is one of the...
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