digital strategy

Engagement is more important than viewability for effective ads

Anastasia BelikovaDigital Marketing, Programmatic15/01/2018

Measurement in digital advertising is getting savvier as Jon Mew, chief executive of IAB UK, recently explained: “Marketers are moving away from generic KPIs into what really matters –...

What is influencer marketing, and why should it be part of your digital strategy?

ppcmateInfluencer Marketing, Return On Investment, Social Media14/02/2017

If I tell you I have the secret formula for any entrepreneur to succeed, you may not believe me. You probably have never even heard of me, my company, or have yet to follow me on social media....

Marketing Blog

Tag : digital strategy

Engagement is more important than viewability for effective ads

What is influencer marketing, and why should it be part of your digital strategy?

Marketing Blog

Tag : digital strategy

Engagement is more important than viewability for effective ads

What is influencer marketing, and why should it be part of your digital strategy?

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