Tag : social media

digital_marketing_best_case

The best case for digital marketing

I don’t watch much cable TV any more. With all the streaming content available and the ability to subscribe directly to channels and shows I like, I gave up my relationship with cable a long time ago. Imagine my...
social_media_marketing_strategy

3 essential tweaks for your social media...

Social media as a phenomenon in the marketing world is old news. It’s been around for years, and strategies for how to succeed in directing messages to a desired audience are constantly being reinvented. This year,...
influencer_marketing

What is influencer marketing, and why should it...

If I tell you I have the secret formula for any entrepreneur to succeed, you may not believe me. You probably have never even heard of me, my company, or have yet to follow me on social media. But if Neil Patel, New...
shutterstock_101299735

9 reasons why social media has become an epic...

Wish you were getting better results with your social media? Many entrepreneurs I talk to are frustrated they aren’t seeing anything come of their social media efforts. They’re ready to give up, thinking it’s all...
mobile_technology_business_efficiency

4 ways to improve your business’ efficiency...

As the saying goes, time is money. And while it’s impractical to worry about if every single second of every single day is spent in a productive manner by every single person in your company, there are definitely some...
fail_attract-customers_online

Why businesses fail to attract clients online

The Internet is one of the greatest tools available to professionals these days. Businesses can use the Web to grow and prosper. This is so obvious that you don’t even need to make the case anymore. The obviousness of...
business-mistakes

10 mistakes businesses and brands make with...

With social media reach and engagement rates having dipped so precipitously over the last year or so, paying to play is the only option for most brands now. But what about businesses and brands that can’t afford to...
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