Tag : remarketing

Businessman touching ROI (return on investment)

3 ROI-positive ways to segment your remarketing...

Everyone knows that remarketing is an efficient method of bringing back users to get them to convert. But are you being smart about your remarketing efforts? It’s not a one-size-fits-all endeavor; segmentation is a...
difference

What’s the difference between remarketing and...

A mere 2% of people actually convert to becoming a sale the first time they land on your webpage. This number might seem surprisingly low, but the truth is that you really need to win people over long before they make...
dynamic_remarketing_retailers

Dynamic remarketing: not just for retailers...

Think dynamic remarketing is only for retailers? Think again! Columnist Laura Collins explains how non-retailers can set up these campaigns and discusses the success her agency’s clients have seen by utilizing...
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