Tag : online marketing

Mobile marketing and online store

3 steps for explosive online marketing growth

Many business owners are under the impression that online marketing is extremely complicated because some online marketing efforts fail miserably, while others are responsible for massive returns. They assume...
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Fixing the ROI problem with influencer marketing

Influencer marketing has been a buzzword in public relations, sales and marketing for some time now. Its durability is a testament to its potential power to drive engagements and sales. But it’s also a testament to...
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3 tips on becoming a pay-per-click expert

Online advertising is one of those industries that is always taking heat for one reason or another. Some of it is just the nature of advertising, some of it has to do with expectations of the future of internet usage....
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Why every marketing channel won’t work for...

I’m heavily involved in the influencer marketing space, and recently wrote why you need to take advantage of it and how to do it successfully. As a result, my agency was flooded with inquiries from companies in a...
backlinks

10 strategies to drive more backlinks

There are several traditional link building strategies that most companies engage in. One of the most popular, guest posting, is used by almost every organization. However, there are several additional linking building...
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8 ways to improve your email marketing

Throughout the years, email marketing has remained one of the most effective ways to convert prospects, as well as existing customers, into sales and revenue. When you take the time to build an email list, it gives you...
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10 mistakes content marketers make

Content marketing is big business these days. It’s a huge element of online marketing and has become a favored lead generation tactic for many businesses, with good reason. And, it’s not an easy task. There’s more...
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