Why optimization in marketing is important for better business outcomes
Marketing optimization is the process of improving the marketing efforts of a business in order to maximize the ROI. Every marketing channel needs to be
email marketing
The latest trends and news for digital marketers.
Marketing channels your business should take advantage of
Commerce, business, or trade in this day and age has long moved past the Silk Road and its network of routes. Today, it is the
Effective digital marketing strategies for business
To survive and grow your business, digital marketing strategies are effective. When it comes to digital marketing strategies, there are a number of techniques and
7 tips to write an effective email marketing copy
Writing an email marketing copy has become an art form in itself. Experts and marketers have come to many conclusions regarding formulas that work best
What are the important casts for email marketing?
What has worked in the past may not work now or shortly. And we all know that when marketers fall victim to some email marketing
How to use video in your email marketing
Millions of people around the world are watching YouTube every day. Wouldn’t it be awesome if your emails had that kind of engagement? Well, they
The Most Important Types of Emails You Need for Email Marketing Success
Email marketing is a crucial facet of an effective digital marketing strategy, with 80% of retail professionals indicating that email is their most important contributor to customer
Increase Your Email Marketing Campaign Pay Off, 3 Tips to Consider
What is Email Marketing? In a broader sense, email marketing is the use of emails by a business entity to promote its products or services.
Get your email marketing program back on track by reviewing the basics
Even seasoned marketers need to review the foundational elements of email marketing – acquisition and compliance, onboarding, promotions and transactional emails as well as unsubscribes.
