Tag : Digital Marketing

digital_advertising

Creative now and in the future of digital...

Last week, Cannes Lions celebrated its 64th International Festival of Creativity. Every year – and this year was no different – there’s discussion around the role of creative now and in the future of digital...
effective_advertising

Build a strong online presence for business...

As everyone is moving online, businesses are now considering building their profiles and advertising online more than before. Today’s world is going digital in every aspect and that puts many people’s...
digital_marketing_best_case

The best case for digital marketing

I don’t watch much cable TV any more. With all the streaming content available and the ability to subscribe directly to channels and shows I like, I gave up my relationship with cable a long time ago. Imagine my...
headlines_marketing

13 headline writing hacks for digital marketers

A great headline can mean the difference between a click and an impression — that’s why it’s so important to create them strategically. If you’ve ever found yourself struggling to craft the perfect headline for...
Concept Of Teamwork, Strategy, Vision Or Education

How to create an effective digital marketing...

A digital marketing strategy is important for every business seeking further growth, but how can you create an effective one? More and more businesses jump onto the digital marketing bandwagon, hoping to achieve...
digital_marketing

How digital marketing boosts your business

With the increasing number of mobile and PC users who are constantly online, you can say without a shadow of a doubt that digital marketing is the future of advertising and marketing. Gone are the days when the scope of...
digital_storytelling

6 secrets of digital storytelling

“Storytelling” is more than an industry buzzword. Columnist Peter Minnium discusses the art of good storytelling and the best ways marketers can tell those stories in digital media. Humans are programmed to...
digital_marketing_courses_modern_day_marketer

The 5 best digital marketing courses for the...

Give your marketing career the digital boost it requires with these popular training courses. Modern-day digital marketers are expected to be competent in a host of skills, including analytics, copywriting, creative...
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