5 digital marketing takeaways from the 2021 holiday season
A second consecutive chaotic and stressful holiday season is over. And just like last year, it’s tempting to close the books on it and never
brands
The latest trends and news for digital marketers.
Big data gives way to more flexibility
More data is only half the battle as marketers recognize the importance of usability at scale. The customer always comes first. This proverbial adage has
The top digital marketing trends of 2022
Digital marketing in 2022 can’t be arbitrary anymore; it needs to be strategic to be noteworthy. But, how can one tell apart the fads from
The 2022 American consumer: digital marketing trends to watch
The past couple of years have seen rapid shifts in consumer behavior. With the pandemic still rearing its head worldwide, the unpredictability doesn’t show signs
How can adding SEO improve your marketing strategy
The goal of SEO is to improve the ranking of a web page in results that are displayed by search engines. By adding SEO practices,
Five digital marketing predictions for 2022
The digital landscape also abides by the Darwinian principles of evolution. That explains why businesses that adapt to fluctuating trends generally come out on top,
How to measure content marketing ROI and ROE
Why Return on Effort is an essential metric for content marketers. The demand for creative, high-quality content is growing in our digital world. Consumers want
How to optimize your PPC workflow
Avoid pitfalls that can derail the success of your paid search campaigns. Learn how to optimize your PPC workflow for the best results. This post
Top 14 benefits of social media for your business
Learn 14 benefits of having your business on social media and how to maximize your presence on social platforms. Remember when people said social media was just
