If there is one thing that is predictable about the SEO industry, it is constant and frequent change. And there have certainly been a fair number of changes in SEO this year. They may not be as...
Online writing has its own style and it’s even more challenging when you consider its impact on SEO. Here are 15 tips to keep in mind when writing for the web. There’s no need to think of...
It’s not easy getting your site to attract organic search visitors. Not only do you have to ensure that you target the correct audience with every piece of your content, but you also have to...
One of the most difficult aspects of running a web site or blog is increasing your traffic. You have created a great web site, wrote your best content but when you check your analytics data you...
The success of your content depends on the overall in-depth analysis of your blog/website with the help of key performance indicators. Your aim may be to reach a wider, more relevant target...
It’s obvious that the internet has a conversion problem, and many businesses are constantly evolving ways to better convert traffic they get. In this quest, they consider things like A/B...
Earlier this year, Nemanja Darijevic, Creative and Development Director of Pixel Road Designs, joined SEJ ThinkTank to talk about the future of visual marketing. In his talk, Darijevic gave us...
Many changes and new features have rolled out recently in AdWords, and columnist Frederick Vallaeys believes this is the perfect opportunity to review your account structure. We’re now seeing...
For websites that are just starting out, building a significant source of traffic is dependent upon consumer awareness. This visibility is built through content, social media, advertising and...
For any small business, appearing in a local search is crucial to bringing new business through your doors. While word-of-mouth is enough to stir up some new business, it isn’t nearly the same...
While looking for something on internet, how often do you go beyond the first ten results in a typical search engine ? Well, most of the users don’t even go beyond five ! And there are...
Smartphone devices have truly become an extension of the human psyche. We no longer store phone numbers in our minds; they are saved in our contacts list. Many don’t care to retain trivial...
When trying to optimise a new blog for SEO, most individuals and businesses can get confused. There’s sometimes too much information, and guidance can be very technical. Here I’ll be...
Metrics are the foundation for any successful marketing strategy, but most companies fail to use many of these important metrics to calculate success or failure. Too often, companies focus...
You want traffic. You want relevant, targeted traffic that will convert. Yes, we all know you need to have great content, do SEO and share on Social Media. But there other viable ways to get...
SEO or search engine optimization is the process in which you make your site more easily read by the search engine spiders, thus giving it more visibility and higher search engine rankings. The...
I see it time and time again: The number-one challenge faced by brand-new internet business owners is a lack of traffic. Obviously, if your website isn’t getting any traffic, you’re...
Traffic is crucial to the success of any online venture. However, getting noticed online can be tricky at times. With so much content flooding the web, many sites, both old and new, struggle to...
As entrepreneurs we can often feel like the deck is stacked against us when it comes to the digital world. We don’t have the same budgets as our massive competitors, nor do we have the army of...
Want to build your business without a million dollar marketing budget? Most small businesses do more than want that — they need to do it. If you want results without paying too much, two...
We live in a glorious age of data, and if you’re like most marketers, you relish in it. Yes, the massive influx of data can be stressful, and at times, intimidating, but at least you have...
