Influencer Marketing

influencer_marketing

10 telling examples of the power of B2B...

Businesses of all sizes across the world are leveraging the help of influencers for their B2B marketing. B2B influencer marketing is a cheap and efficient way to create successful marketing campaigns spanning a variety...
influencer_marketing

How to create a successful influencer marketing...

Influencer marketing has become the talk of the town, with many embracing it as part of their marketing and PR strategies. Slowly, influencer marketing is replacing certain forms of traditional advertising, as marketers...
fix_problem

Fixing the ROI problem with influencer marketing

Influencer marketing has been a buzzword in public relations, sales and marketing for some time now. Its durability is a testament to its potential power to drive engagements and sales. But it’s also a testament to...
sales_marketing

7 steps you can take right now to start selling...

As a salesperson, there are only so many things you can control. You can’t control market trends, changes at your company, your prospects’ moods or the features of your product. But you can control how much you...
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What’s the difference between remarketing and...

A mere 2% of people actually convert to becoming a sale the first time they land on your webpage. This number might seem surprisingly low, but the truth is that you really need to win people over long before they make...
influencer_marketing

What is influencer marketing, and why should it...

If I tell you I have the secret formula for any entrepreneur to succeed, you may not believe me. You probably have never even heard of me, my company, or have yet to follow me on social media. But if Neil Patel, New...
influencer_marketing

8 tips to create a successful influencer...

I recently wrote about why you need to take advantage of influencer marketing and how it can drive sales far more effectively than traditional advertising. The response was overwhelming — so many business owners...
influencer_marketing

Why influencer marketing trumps influencer...

Contributor Devon Wijesinghe says that while influencer marketing may be more work than influencer advertising, it’s still the best way to get influencers to promote your brand. Thanks in part to a “60...
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