WordPress is a beloved Content Management System and blogging is a highly idolized profession. The two are millennial-favorite elements of the modern online world, and when combined, can help people monetize their...
Although Google’s former Distinguished Engineer Matt Cutts declared guest blogging “dead” in 2014, it’s honestly more alive than ever today. Modern marketers understand the benefits of using guest...
Content marketing is a highly viable digital marketing strategy, designed to attract and drive traffic to your website or specific landing pages. But you could be the best writer and still not attract qualified readers...
Storing up owned content lets you control the conversation surrounding your brand. Entrepreneurs are constantly battling for industry authority and customer engagement, and many marketers believe they can achieve these...
As everyone is moving online, businesses are now considering building their profiles and advertising online more than before. Today’s world is going digital in every aspect and that puts many people’s...
Okay, so you’re interested in search engine optimization (SEO), but like most newcomers, you’re intimidated by the perceived complexity of the field. To be sure, there are hundreds of independent variables...
Using software to purchase digital advertising (online display, social media advertising, mobile and video campaigns etc.) isn’t new, though many companies are still learning the nuances of how to make this...
Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. Business blogging is one of the basic tenets of inbound marketing, and one...
A client wants to develop a content strategy so they can rank for more keywords but isn’t sure if they can muster the resources to create a blog. Sound familiar? When budgets are tight, it’s often tempting to put...
There are several traditional link building strategies that most companies engage in. One of the most popular, guest posting, is used by almost every organization. However, there are several additional linking building...
Social media is a goldmine if you want to draw new traffic to your website. Get your current audience to share your content, and you can build a steady stream of visitors with every new post. That said, I know actually...
When trying to optimise a new blog for SEO, most individuals and businesses can get confused. There’s sometimes too much information, and guidance can be very technical. Here I’ll be sharing a few techniques...
Increasing your pageviews simultaneously increases brand recognition, exposure and sales, and it’s great for SEO too. As much as we’d like it to, increasing your pageviews doesn’t happen overnight, and...
Yesterday my brief study into page view statistics revealed that the average blog reader views around 1.7 pages every time they visit a blog. I finished the post by indicating that I’d post more on how to increase...
Traffic is crucial to the success of any online venture. However, getting noticed online can be tricky at times. With so much content flooding the web, many sites, both old and new, struggle to get people to pay them a...
