How to write blog headlines that drive search traffic
Content marketing is a highly viable digital marketing strategy, designed to attract and drive traffic to your website or specific landing pages. But you could be the best writer and still not...
4 ways to stock your content war chest
Storing up owned content lets you control the conversation surrounding your brand. Entrepreneurs are constantly battling for industry authority and customer engagement, and many marketers...
Build a strong online presence for business through effective advertising
As everyone is moving online, businesses are now considering building their profiles and advertising online more than before. Today’s world is going digital in every aspect and that puts...
The 7 pieces of a successful SEO starter kit
Okay, so you’re interested in search engine optimization (SEO), but like most newcomers, you’re intimidated by the perceived complexity of the field. To be sure, there are hundreds...
Programmatic Ads and how to improve the CTR
Using software to purchase digital advertising (online display, social media advertising, mobile and video campaigns etc.) isn’t new, though many companies are still learning the nuances of...
How to write the perfect business blog post
Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. Business blogging is one of the basic tenets of...
Will my organic rankings suffer if I don’t have a blog?
A client wants to develop a content strategy so they can rank for more keywords but isn’t sure if they can muster the resources to create a blog. Sound familiar? When budgets are tight, it’s...
10 strategies to drive more backlinks
There are several traditional link building strategies that most companies engage in. One of the most popular, guest posting, is used by almost every organization. However, there are several...
6 tips for getting readers to share your blog posts on social media
Social media is a goldmine if you want to draw new traffic to your website. Get your current audience to share your content, and you can build a steady stream of visitors with every new post....
Five simple SEO practices to remember when setting up a new blog
When trying to optimise a new blog for SEO, most individuals and businesses can get confused. There’s sometimes too much information, and guidance can be very technical. Here I’ll be...
How to increase pageviews on your website
Increasing your pageviews simultaneously increases brand recognition, exposure and sales, and it’s great for SEO too. As much as we’d like it to, increasing your pageviews doesn’t...
11 techniques to increase page views on your blog
Yesterday my brief study into page view statistics revealed that the average blog reader views around 1.7 pages every time they visit a blog. I finished the post by indicating that I’d post...
The 12 Fastest (and safest) ways to drive traffic to your website
Traffic is crucial to the success of any online venture. However, getting noticed online can be tricky at times. With so much content flooding the web, many sites, both old and new, struggle to...
Finding the right images for your blog
From an SEO perspective, the text on your blog is most important. However, images for blogs are really important in getting your audience to read your post. A post with a nice photo or...
Why your small business must start a blog
For those of you who have never visited a farm before, many of them have a large brick of salt for their animals, called a “salt lick.” A salt lick is exactly what the name implies. It’s a...
