Marketing Blog

the latest trends and news for digital marketers

seo_data

Understanding your SEO data

We live in a glorious age of data, and if you’re like most marketers, you relish in it. Yes, the massive influx of data can be stressful, and at times, intimidating, but at least you have objective data on what’s...
ppc_skepticals

PPC skeptics: Are you one of these 6 types?

You may have your reasons for being unsure about paid search advertising, but columnist Pauline Jakober hopes to rid you of your skepticism. There are still a great many businesses that aren’t advertising...