Marketing Blog

the latest trends and news for digital marketers

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RTB Integration added

PPCmate now offers Supply Side Platform (SSP) and Demand Side Platform (DSP) integrations via OpenRTB and XML protocols. Supply Side PPCmate is connected to the world’s leading demand and a broad range of selling...
09.10.18 EN main

6 reasons why website traffic is down

There are times when web traffic changes. Sometimes for the best. Sometimes for the not so best. It’s not difficult to diagnose why traffic changes. Here is how you can take control of your web traffic to help it keep...
28.09.18 EN main

Push Notifications vs Email

As you start to put together your marketing campaign strategy, it’s important to keep in mind why people are signing up for different marketing outlets. The main reason customers subscribe to any messaging channel is...
26.09.18 EN main

3 types of videos to improve your marketing

As the value of video marketing continues to grow rapidly, it’s becoming more and more important (and hugely beneficial) to include these visual tools in the marketing arsenal of any organization. We know that many...
25.09.18

Blogging trends you need to follow in 2018-2019

Bloggers appear every day. Some of them entertain themselves, others believe that they have vital information to share with the world. However, SMM specialists have made a career out of it, many of which enjoy...
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Push-notifications traffic is available now!

We are happy to announce the launch of new ad format – Push-notifications. Available for both desktop and mobile.   What are push notifications? Push Notifications are clickable pop-up messages that appear on the...