We’ve all been there – you’re looking to book a hotel in a prime vacation spot and see some great deals. A few days later, you come back, credit card in hand only to find out that the price of the hotel has...
PPCmate now offers Supply Side Platform (SSP) and Demand Side Platform (DSP) integrations via OpenRTB and XML protocols. Supply Side PPCmate is connected to the world’s leading demand and a broad range of selling...
One of the greatest challenges faced by small businesses is the budgetary limitations which do not let them compete with large businesses. But by making the most of your limited marketing budget, you can give your...
There are times when web traffic changes. Sometimes for the best. Sometimes for the not so best. It’s not difficult to diagnose why traffic changes. Here is how you can take control of your web traffic to help it keep...
The common misconception behind the high-quality content is that it relies on writing skills exclusively. Of course, having style is indispensable, but opting for a third-party tool to make suggestions regarding how we...
Carrier targeting allows you to deliver your ads to users subscribed to specific carriers and often in the same time those on WiFi. To enable this option go to Pop up/Pop under/Interstitial campaign type –>...
An internal link is a hyperlink pointing to a page within the same domain. Internal linking is crucially important for both website rankings and usability: Internal links allow users to conveniently navigate around the...
For a while, the term “personal brand” has become very popular, and many of us wonder how to create a personal brand. But do you know what it means? And above all, what tools do you have at your disposal to...
As you start to put together your marketing campaign strategy, it’s important to keep in mind why people are signing up for different marketing outlets. The main reason customers subscribe to any messaging channel is...
As the value of video marketing continues to grow rapidly, it’s becoming more and more important (and hugely beneficial) to include these visual tools in the marketing arsenal of any organization. We know that many...
Bloggers appear every day. Some of them entertain themselves, others believe that they have vital information to share with the world. However, SMM specialists have made a career out of it, many of which enjoy...
We are happy to announce the launch of new ad format – Push-notifications. Available for both desktop and mobile. What are push notifications? Push Notifications are clickable pop-up messages that appear on the...
