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Minimum CPC requirement is reduced (V2)

We reduced minimum CPC requirement for the Pop traffic to $0.001 and minimum CPC for the Audience traffic type to $0.0005. Please note that while we allow to set such CPC bids we can’t guarantee stable click volume at this price. In case the click volume is low we strongly suggest increasing CPC.

We made additional optimization on the backend for campaigns with smaller budgets. It allowed us to safely reduce minimum daily budget requirement to $5 instead of $25.

You can now run test campaigns since they usually require lower daily budget for initial testing period. This will also allow to bring clients that were unwilling to try platform because of the $25 daily limit.